ELAI

Packaging & Editorial Design for ELAI — a luxury perfume brand shaped around clean branding and unique bottle designs. From textures to typography, every detail is crafted to feel effortless, modern, and premium.

PROJECT SUMMARY

Our team developed the brand from the ground up, complete identity design, conceptual direction, AI-powered editorial imagery, and photorealistic 3D product renders.

BRAND DEVELOPMENT

Visual Identity, AI Imagery, Packaging, Editorial Design.


A perfume bottle labeled 'CRAVE for women' with a black cap and gold chain, alongside its box, are displayed on a surface with additional boxes and chains in the background.
Close-up of a woman's face with a focus on her lips, holding a bottle of perfume labeled 'ELIXIR' with the words 'EAU DE PARFUM' and 'FOR WOMEN' visible, against a plain background.
A person holding a small perfume bottle with a yellow liquid inside, labeled 'Eau de Toilette.' In the background, there are partially visible perfume boxes and a perfume card with perfume bottles labeled 'LUSHY' and 'CRAVE'.
Exterior of a luxury building with a gold decorative wall and illuminated sign reading 'ELAL'. Blur of a red vehicle moving outside and two blurred pedestrians walking past the building entrance.
A bottle of Eau de Parfum and a shoe on a wet surface with water droplets, a dustpan and a mirror with water droplets.
Outdoor advertisement board displaying a woman holding a perfume bottle, blending with urban environment and traffic in the background.
A vintage car with a perfume bottle on the hood, raindrops on the windshield and body, and a brown interior visible through the window.
A storefront with the name 'EATAL' visible on the window. The reflection in the glass shows parts of the interior and the outdoor surroundings.
Three cream-colored shopping bags with black handles and black ribbon bows with the brand name ELAX printed on them, placed on a tan leather couch.
Bottle of Elai Crave perfume for women, with a clear glass bottle filled with golden perfume, black cap with gold lettering, and the words 'cau de parfum' at the bottom.
Collage of close-up images showcasing a woman with neutral makeup, a perfume bottle with water droplets, and a collection of small perfume vials with the brand name ELAl printed on labels.

An iconic brand that stirs emotion. That is your destiny

           At our studio we create an exceptional design journey that merges strategy with elegance to create something truly timeless. Every element of our process is design to transcend the ordinary, offering you a sophisticated experience where beauty and purpose exist in perfect harmony